Monday, 20 December 2010



You'll find us on posterous. Come and join us.

Saturday, 11 December 2010

These are shoes - Li-Ning hits America

Li-Ning were the copy cat brand from China who imitated Nike designs when they started out. Even the logo was reminiscent of the swoosh. They are now making a name for themselves in their own right and are starting an invasion of the USA. Check out their their first TVC.

Nike Shout Asia

Nike has unveiled real time pitch side boards that allow fans to shout messages of support via Facebook and Twitter during games.

Tuesday, 7 December 2010

Paik Nam June Media Bridge - Seoul.

A 1080-metre bridge over the Han River, which is named after the Korean video and media artist Nam June Paik, will soon connect the Dang-Li power plant with the National Assembly building in Seoul, Korea. Planning Korea based in Seoul- are the architectural firm behind the mega-structure. It has a number of public facilities such as a museum, library and an IT complex mall over it. A series of structures lying parallel to the water surface will serve as docks for water taxis, yachts and cruise ships.

Logitech Google TV - Bacon being Bacon

Bacon plays a Bacon look-a-like for Logitechs promo for its keyboard and its usefulness when it is used with Google TV.

Sunday, 5 December 2010

Nokia N8 Launch in China

During the launch for the N8 in China a pornographic video streamed LIVE causing an awkward/embarassing moment for the Finnish company.

That said they have been going to town on demonstrating the quality of the N8's output. The latest campaigns all challenge creatives to create with or on the new handset, letting the quality speak for itself. In the clip below the image is drawn using a stylus on the N8s touch screen.

And they have also remade Pearl Harbour shot entirely using the phone's built in camera. Using scale models it's a pretty impressive film.

Untitled from MoNoBrow on Vimeo.

Friday, 3 December 2010

Quatar Win 2022 World Cup bid - first 5 stadiums

England miss out on the 2018 World Cup to Russia and Qatar win the 2022 bid. This video shows the ambitious plans for the new stadiums they will build complete with full air conditioning. Temperatures can exceed 50 degrees during the day. The 5 stadiums are all unique and pretty impressive.

Tuesday, 30 November 2010

Delorean Time Machine Hard Drive

Flash Rods latest, the Delorean Time Machine Hard Drive, it contains a 500GB Seagate drive within the chassis of the classic Delorean from the Back To The Future trilogy. I want one.

Monday, 29 November 2010

Nike outdoor advertising Asian Games 2010

This is a report on Nike’s latest outdoor campaign for the 2010 Games. You can find it in Guangzhou. Using 3D artwork they've taken a dull looking 8-story residential flat and a nearby basketball court and revitalised them.

4th Amendment metallic ink protest

The 4th Amendment to the United States Constitution printed in metallic ink on a shirt or underwear. The scanners pick up any metal objects on your person, so the Transportation Security Administration (TSA) employee viewing the scan images will get a face full of text which reads:

Amendment IV – The right of the people to be secure in their persons, houses, papers, and effects, against unreasonable searches and seizures, shall not be violated, and no warrants shall issue, but upon probable cause, supported by oath or affirmation, and particularly describing the place to be searched, and the persons or things to be seized.

Floating Observatories - Taiwan

Dorin Stefan's "Floating Observatories" tower; construction begins in 2012 in Taechung, Taiwan.

"Floating Observatories" is the winning entry in the recent Taiwan Tower Conceptual International Competition scooping a US$130,000 first prize. It now moves into the production phase as feasability studies take place. The new tower, standing more than 300 metres tall with its helium-filled observatory "leaves", will be the crown jewel of Taechung, the third largest city in Taiwan.

Read more here

Thursday, 25 November 2010


Nike are involved in this immersive social football game. We're interested to see how it plays out and how involved the gameplay will be. It looks like it could go a little Footballers Wives.

Saks 2010 Christmas 3d Projection

Saks gets the 3D projection mapping treatment in NYC.

Watch it here

Sunday, 21 November 2010

A new take on Pooh sticks

A.A. Milne's famous bear would have loved this. Track your waste with this Domestos Google map mash-up.

Save the 100 club

It's a place with an amazing heritage but it is yet another London venue under threat of closure. This film starts to uncover the rich past of the unique 100 Club.

Friday, 12 November 2010

JR pastes up Shanghai

French photographer and large-scale paste-up / urban artist “JR”is in Shanghai launching his worldwide “Wrinkles of the City” project. The project, which starts in Shanghai, pays tribute to the history and heritage of great cities through portraits of local elderly who have lived through generations of their changes.

This execution is particularly good.

Thursday, 11 November 2010

Music from Air France

This Air France work is a build on our epic gig in the sky from 4/5 years ago where we had JK playing at 35,000 ft and broke a number of world records.

The Parisian agency BETC Euro RSCG presented 3 music artists with a challenge to write and compose a song on a flight between Paris and Tokyo. And all to promote Air France's new A380. Gonzales, Monsieur Monsieur and The Shoes all took part in the event.

VOL AF276 - Air France Music "A380 Inspiration" from airfrancemusic on Vimeo.

Our original gig in the sky can be seen here

Sam Adams Infinium Beer

We like beer and this one is priced like a bottle of cheap bubbly. Sam Adams Infinium Beer is sold in a wine-like 750 ml bottle with a foil-covered cork top. It's a unique brew and the result of a two-year collaboration between the Boston Brewing Co. and Germany's Weihenstephan Brewery. It's 10.3 percent alcohol by volume so packs a punch. Lovely packaging.

A frog in a sock - Bundaberg Rum says sorry

Bundaberg blew up an Australian icon, a crocodile, in one of their ads. Due to complaints they issued these apologises.

Wednesday, 10 November 2010

Dentsu musings

The two films below caught Leo's eye. They are the latest in the Making Future Magic series of films from Dentsu.

Media surfaces: Incidental Media from Dentsu London on Vimeo.

Media surfaces: The Journey from Dentsu London on Vimeo.

The world of innovation - more infographics

Thanks to Tom O (our Singapore CD) for finding this, as he says - "Go Asia".

Linotype the film

Griff picked this one out. It's a film celebrating the great Linotype machine.

"Linotype: The Film" Teaser from Linotype: The Film on Vimeo.

Tuesday, 9 November 2010

40 years

40 years has just won best international short film at the Orlando Film Festival along with a bucket load of other film festival selections and a couple of other prizes for best sound and best cinematography.

It's the first film directed and written by my old friend Russell Appleford. He created the Channel 4 idents and is a 3D wizard. For a short film it has an unprecedented level of CGI effects. That's due to Russ' skills and the fact that he created and animated the monster himself. I helped Russ out by painting the set at Greenford studios (I'm offically a Set Decorater) and Mr Shinn & I also did the type design.

Check out the trailer here

And the sound guys here

Monday, 8 November 2010

Analogue toys

Long live the floppy, the cartridge and the cassette. Check out the analog toys developed and designed by the Californian Squid Kids. Read more here.


This is a project in Melbourne playing out between November 2010 and January 2011. Players are encouraged to registered and then participate in fieldwork. 72 ideotags have been hidden around the city. This is yet another location based game but with a 'space invader' inspired feel.

Visit the site here

Indonesia Facebook usage growth

Stats from

Newspaper extinction infographic

And the final infographic for today. How long has the newspaper in paper form got left? Not that long according to the future exploration guys.

Doctor Who journeys through time infographic

It's infographic Monday. We love this one from Wayne Dorrington via David MaCandless' Information is Beautiful. It would seem that David Tenant has been the most active time lord in terms of actual time travel. And yes we do know that the Doctor is just a work of fiction.

CHINA Infographic

China surpassed Japan for GDP for the first time in Q2 2010. This infographic highlights the exponential growth China has experienced over the last few decades. It also shines a spotlight on some amazing figures - 200+ cities with populations of over a million by 2025 - that's a whole load of people.

Saturday, 6 November 2010

INFLUENCERS - how trends and creativity become contagious

I tried to screen grab the site - The Influencers obviously influenced my MacBook Pro and scrambled it's little brain.

Check out the trailer below

INFLUENCERS TRAILER from R+I creative on Vimeo.

Best ad this year

It's an installation out in Canada. “a poster billboard” filled of vacuum and air, by the studio Lead Pencil.

Friday, 5 November 2010

TED BAKER Remote Styling

Ted Baker has been getting jiggy with Guided Collective. Their new project picks up on my post 'Fashion needs a new diet' here. Ted is working with top US fashion bloggers to create the world's first live remote styling session. It's a refreshing take on the traditional approach of many fashion brands. This kind of innovation is now required to engage the influential fashion bogger community. I'm interested to see how it unfolds.

Give it a go here

Axe - save water and showerpool

Thursday, 4 November 2010

Gold Run

Another location based platform. But this is one that fashion brands have focused on.

More here

One Hello World

Seanie sent this one around. One Hello World is a collection of voicemail set to music. Visit the site and "Leave me a voicemail and I'll write music behind your narrative. Call it a soundtrack to your thoughts."

Site here

Almost human robot

Wednesday, 3 November 2010


Realistic new born baby dolls from WELCOME HOME BABY

CNN augmented reality with an iPad

For the Midterm elections CNN has utilised new technology to deliver every result. Wolf Blitzer using an iPad to display augmented reality info graphics in realtime. Or is it fake and he's just got a Black and red notebook?

Read more here

NYC to Sydney in 2.5 hours

NASA's Aeronautics 2010 Program looks at hypersonic travel. Hypersonic aircraft would fly at above Mach 5, or five times the speed of sound. That's fast enough for a hypersonic vehicle to get you from New York to Sydney in about two and a half hours.

Read more here


Tuesday, 2 November 2010


The Underbelly Project in NYC took place in complete secret. It's in a mysterious location in an abandoned and half-finished New York City subway. Over the past year The Underbelly Project has brought more than 100 artists to the station without any official authorisation. Each artist was given one night to paint something. Here are some of them:

Read more at Vandalog here

Friday, 22 October 2010

Mystic - a bottle of Coke from the future

Jerome Olivet gives the Coca-Cola icon a lick of fresh paint. See and read more here at Fubiz


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